What does output control use to express goals?

Output control relies on objective performance metrics to express goals because these metrics provide quantifiable measures that can be directly tracked and evaluated. In the context of international business, as well as in general management, using objective performance metrics allows organizations to assess their progress towards specific goals in a clear and measurable way. This can include sales figures, production rates, or other key performance indicators that provide concrete data on how well a company is performing.

The advantage of using objective performance metrics is that they minimize ambiguity and subjectivity, making it easier for managers to measure success and make informed decisions based on factual information. These metrics help in setting clear expectations and aligning teams towards common objectives, thereby enhancing accountability and performance.

In contrast, qualitative feedback and relatively subjective metrics tend to be less reliable for setting goals because they are based on personal perceptions and opinions, which can vary significantly among individuals. Managerial assessments, while valuable, may also lean towards subjective qualities and are typically not as quantifiable as objective metrics. Thus, objective performance metrics stand out as the most effective means for expressing and tracking organizational goals within output control systems.