The concept of 'Global Web' is important because:

Study for the Arizona State University MGT302 International Business Exam. Prepare with flashcards and multiple choice questions, featuring hints and explanations for each. Get exam-ready with ease!

The concept of 'Global Web' is significant primarily because it allows firms to optimize costs and maximize value globally. In a globalized economy, companies can strategically position different parts of their operations in various countries to leverage specific advantages, such as lower labor costs, specialized skills, or proximity to key markets. This localization enables firms to enhance efficiency and reduce expenses while simultaneously improving the quality of their products or services.

By distributing various aspects of production and supply chains across multiple geographical locations, companies can take advantage of global efficiencies and adapt to the demands of diverse markets. This approach leads to a more flexible and responsive business model, helping organizations better meet customer needs while also maximizing profit margins.

The essence of the Global Web lies in its encouragement of a complex, yet coordinated, network of resources and operations, which in turn fosters innovation and the ability to respond adeptly to changes in the global market landscape.

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